LEE JOON GI
DOMINATES
THE HALLYU WORLD
DOMINATES
THE HALLYU WORLD
WITH
HIS APPOINTMENT
AS
PALACE 3D AMBASSADOR
It is unsurprising that Wish Interactive Technology
Limited, an Android game developer, and Friend Times Inc. have announced the
appointment of Lee Joon Gi as their official ambassador for their mobile
game, ‘PALACE 3D’ OR ‘GUNG 3D’. The game is confirmed for official release in June 2020. The
appointment of Lee Joon Gi by the Hong Kong company is testimony to Lee’s
unsurpassed charismatic Hallyu
power.
A representative for Wish
Interactive said, ‘Lee Joon Gi has
shown such masculine charisma, charm and versatility that he is a great
choice for appealing to a primary market – women.’ Wow. That says it all.
Wish Interactive has already
achieved great success with their world-class mobile games in China, Korea,
South East Asia and North America accumulating over 100 million users. Its
aim is to expand into Europe, India, Russia and the Arabian markets.
The mobile game tops the
popularity chart at 2nd place in the Apple Store only a week after it was
launched in China and is ranked 10th place in the sales charts.
The Palace 3D or Gung 3D
mobile game offers, for the first time, an immersive ‘romantic fantasy’
experience in glorious historical detail set in impressive ancient palaces.
What is compelling about the script-based RPG (role playing game) mobile game is that it allows the user to stretch their imagination by personalising the game according to their wishes. The engrossing game replicates the historical and cultural life of the ancient world with its DIY system. Hundreds of beautiful costumes of intricate detail are at one’s complete disposal but one can create and build wondrous and opulent clothing styles of one’s own imagination.
Another feature that draws
interest is the game also enhances the user’s experience by facilitating
their communication and interaction with other users from different parts of
the world. The user can engage with other users in real time through vividly ‘simulated
motion’.
Lee Joon Gi, whose career spans
a multitude of roles, has built a reputation as a uniquely talented megastar.
The incredible chameleon-like actor has starred in many famous and memorable films and dramas, one of which is Moon
Lovers: Scarlet Heart Ryeo. As the unforgettable Wang So (Fourth Prince) and Emperor Gwangjong, Lee has stolen millions of hearts. Those who still hanker
for Emperor Gwangjong will have the chance to immerse themselves in a story, partly of their
own making, which revolves around the palaces of the long-past era.
As brand ambassador for Palace 3D or Gung 3D, Lee recently shot a 15-second TV Commercial to promote the
mobile game.
 
In the advertisement video, Lee
Joon Gi impresses as the romantic Emperor
Gwangjong who has come to life in the twenty-first century. If you have been observant, you might have caught the image of Gwanjong, resplendent in his imperial robes, which appears quick as a flash in the video.
Note the romantic but poignant
words:
Petals blow in the clear wind.
Emperor watches with a smile.
Waiting for the day I return to
the palace,
Closed door after door.
How could you possibly know the
memories deep in my heart?
    
In an image with his back to the
viewers, the 21st century Gwangjong says, ‘I will come to your world’.
In the breathtakingly beautiful
image below, the imposing figure of the reincarnated Emperor Gwangjong in his twenty-first century suit stands surveying
the expanse of his empire. The Emperor of All He Surveys.
Note the shadow of his majesty
in his ancient imperial robes.
A magnificent surreal game
awaits the user.
Don’t be mistaken about the supposed
gender of the users. Though Palace 3D
or Gung 3D is tagged as a game primarily
for the girls (young girls, not
so young girls and old girls), one should not be misled into thinking
that the game is the preserve of
females. Palace 3D or Gung 3D is generally
an educational game. One must
remember that such a game about beauty, love and romance; ancient palaces;
ancient Asian history and culture; imaginative and elegant clothing styles
and most of all, creativity, welcomes all who seek new knowledge and new experiences.
 
Pre-orders for Palace 3D are
taken through the official website. Those who pre-order will be entitled to a
variety of items.
Lee Joon Gi is now in the midst
of shooting his drama, Flower of Evil.
It is available to watch on TVN every Wednesday and Thursday from July 2020.
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