Friday 30 April 2021

Lee Joon Gi Surges Ahead In Popularity - Gangnam Wooshin Billboard Advertisement

 



LEE JOON GI

SURGES AHEAD

IN

POPULARITY

 

 GANGNAM WOOSHIN 

BILLBOARD ADVERTISEMENT





 

 

 










One mistakenly thought that Lee Joon Gi’s 20th Debut Anniversary-cum-40th Birthday celebrations have ended.  The celebrations continue with more special events. The passionate Chinese fans (Chinese family) of the enormously popular multitalented superstar have successfully voted for him and won First Place in the Korean Idols App for March and earned a gift, an advertisement on the First of May in Lee’s honour. The outdoor digital billboard advertisement with a striking proclamation, ‘Lee Joongi Is Still Running NonStop!’ displays Lee’s many achievements. The billboard dominates the WooShin building near the Gangnam Station in Seoul.

 





The digital advertisement affirms the clout of the terrific actor who is the ‘hottest property’ in Asia. Hailed by distinguished drama critics and writers as the finest actor to have graced the screen, Lee has impressively tackled the role of Do Hyun Soo-Baek Hee Sung, a psychologically disturbed character, in Flower of Evil.

 







Flower of Evil. A completely accurate title. Something about Do Hyun Soo-Baek Hee Sung, the vulnerable character of the unique, first-of-its kind suspense-melodrama masterpiece, gnaws at one’s consciousness. Authorities should not horse around with mental health issues which are often relegated to the background. Flower of Evil makes us pause in our busy lives, question the whole concept of reality and the meaning of life. Lee Joon Gi, Moon Chae Won and the rest of the cast, including Kim Ji Hoon, have given an incredible interpretation and performance in the drama. The success of the drama should also be credited to the creativity of the screenwriter, Yoo Jung Hee and the impeccable direction of Kim Cheol Kyu.





 

 

First of May, International Workers’ Day or Labour Day in most countries, is a celebration of workers. The Bee Gees and James Taylor have songs named, ‘First of May’ but they are not about workers.  

 

 


 

 

 


The inspiration for the Bee Gees' First of May came from Barry Gibb’s dog; it was the birthdate of the mountain dog that the oldest member of the Bee Gees and his wife, Linda got when they married. One memorable line of the lyrics that fans would deem romantic:

 

 

But you and I, our love will never die,

 

For James Taylor, who suffers from bipolar disorder, the haunting and moving song has deep meanings on a personal level. However, some lines of the lyrics sound wonderful when taken at surface level.

 

 

First day of May
Things are beginning
Our side is winning
Hip, Hip, Hooray

 

 

 

 

https://www.instagram.com/p/COTyPtppIRA/

 

 


 

https://www.instagram.com/p/COTytdNpAj9/

 




https://www.instagram.com/p/COTytdNpAj9/

 

 

https://www.instagram.com/p/COLE8nkpQv9/

 



TRANSLATION: DC
FILM EDITING: @ 
戒小愛

 


 


GANGNAM WOOSHIN BILLBOARD ADVERTISEMENT
GANGNAM STATION
SEOUL



DATE

 

1 MAY 2021

 

 


DAY

 

SATURDAY

 

 

TRANSMISSION TIME

6:00 – 24:00

(All day long)

 


 


 

 



Lee Joon Gi, who has been in show business for twenty years, continues to enjoy massive popularity. Leading the Hallyu Wave, he surges ahead in the popularity stakes as demonstrated by the spectacular show of global fan support for his 40th birthday & 20th Debut Anniversary celebrations and Naver NOW radio show recently.

 



 




The wide array of impressive advertisements that have been organised by Lee Joon Gi’s passionate and devoted fans in different ways and locations in Seoul and the fans’ home countries must have wowed everyone who have eyes, ears and a heart. It has been drummed into the public that the attention-grabbing and memorable projects of Lee’s global fans demonstrate their devotion, passion, creativity and originality. But most importantly, the projects speak volumes about the actor: only a sterling, well-respected and well-loved megastar would be accorded such royal treatment only reserved for KPop idols.

 

 






40th BIRTHDAY & 20th DEBUT ANNIVERSARY

CELEBRATIONS


INDOOR LED SCREEN / DIGITAL BILLBOARD ADVERTISEMENTS

SHOPPING MALLS

SOUTH GIANT SCREEN

INTERNATIONAL FINANCIAL CENTRE

LEEJOONGIGFSP

 









IFC NORTH MEDIA TOWER

INTERNATIONAL FINANCIAL CENTRE

LEEJOONGIGFSP



 

OUTDOOR LED SCREEN / DIGITAL BILLBOARD ADVERTISEMENTS

 

COEX CROWN MEDIA ADVERTISEMENT

MAIN GATE OF COEX

CHINESE FAMILY 

DELIGHT LJG CHINA GROUP

 

 












SAMSEONG SUPERIOR TOWER ADVERTISEMENT

JAPANESE FAMILY

WITHJ









 MYEONDONG LOTTE DEPT STORE

LOTTE YOUNG PLAZA

 













COEX BRAND AVENUE ADVERTISEMENTS

COEX MILLENIUM SQUARE

PILLAR & BILLBOARD ADS

CHINESE FAMILY 

LEEJOONGIBAR

  








STARFIELD COEX MALL

PILLAR & BILLBOARD ADS

CHINESE FAMILY 

LEEJOONGIBAR









COEX MALL

CHINESE FAMILY 

LEEJOONGIBAR

 




 


STREET FURINTURE ADVERTISEMENTS

BUS STOPS & SHELTERS

COEX GREEN SHELTER

CHOEAEDOL CELEB



 


 

TRANSIT / MOBILE ADVERTISEMENTS

SEOUL PUBLIC BUS WRAPPING ADVERTISEMENTS

LEEJOONGIGFSP

 

 

 

 

 


JAPANESE FAMILY



 

 

 

 

CHINESE FAMILY 

LEEJOONGIBAR










 

 

TRANSIT / SUBWAY ADVERTISEMENTS

CHONGMURO STATION

TAIWANESE FAMILY










SUBWAY DIGITAL POSTERS 

CHINESE FAMILY 

LEEJOONGIBAR

 














SUBWAY DIGITAL POSTERS
PILLAR ADVERTISEMENTS

CHINESE FAMILY 

LEEJOONGIBAR



 

 

THE SEOUL METROPOLITAN SUBWAY

AIRPORT RAILWAY DS ADS

METRO LINE 2

(Connects to COEX complex)

CHINESE FAMILY 

LEEJOONGIBAR







 

INDOOR ADVERTISEMENT

PRINT & ONLINE

PRESS MEDIA / NEWSPAPERS 

JAPANESE FAMILY

WITH J

 

 







 

 


THE STAR MAGAZINE

 







CHARITY DONATIONS / HUMANITARIAN PROJECTS

 

 

MONETARY DONATION

TAIWANESE FAMILY

 

 

 







BOOK DONATION TO LIBRARY

JAPANESE FAMILY

JUNPIRE


 

 








REBUILDING A SCHOOL

(NEPAL)

&

WASH PROGRAMME

(CAMBODIA)


HONG KONG FAMILY

A DROP OF LIFE


 



 






HELPING HANDS

(PEOPLE WITH DISABILITIES)

INDONESIAN FAMILY


 








FOOD & MONETARY AID FOR ANIMALS

 THAI FAMILY 

Home of handicapped Animals Foundation

 





GIFTS & FOOD FOR ORPHANS

IRANIAN FAMILY 

  

 

 




 

SOUTH KOREAN FAMILY

HAJUNSE


MONETARY DONATION





 SOUTH KOREAN FAMILY

DC GALLERY

 FOOD & MONETARY AID FOR ANIMALS










 

HOME COUNTRY ADVERTISEMENTS

 

LED SCREEN ADVERTISEMENT

BEIJING MALL CHINA

CHINESE FAMILY 




 


TUK-TUK ADVERTISEMENTS

THAI FAMILY 

 







FILIPINO FAMILY 

LEEJOONGI EXCLUSIVE PHILIPPINES




JEEPNEY ADVERTISEMENTS

 

 


DIGITAL BILLBOARD ADVERTISEMENT


 

 

 

 

 

CYCLE RICKSHAW ADVERTISEMENTS

BANGLADESHI FAMILY 


 

 


DIGITAL BILLBOARD ADVERTISEMENT

BARNAUL
SIBERIA
RUSSIA




GIFTS & 40th BIRTHDAY GREETINGS

& 20th DEBUT ANNIVERSARY CONGRATS

 


 





 LATIN AMERICAN FAMILY

 




CHILEAN FAMILY

 

 

 



 BRAZILIAN FAMILY

 





ISRAELI FAMILY

 







RUSSIAN FAMILY

 



 

 

VIETNAMESE FAMILY

 


 

 

SOUTH KOREAN FAMILY

HAJUNSE

 






 

MALAYSIAN FAMILY

 





  


FILIPINO FAMILY 

LEEJOONGI EXCLUSIVE PHILIPPINES

 

 










THAI FAMILY


 




 


 TAIWANESE FAMILY

 

 




 

 

 

 

 

ITALIAN FAMILY

 




 


AND 

COUNTLESS OTHER WONDERFUL GIFTS, INDIVIDUAL GREETINGS & CONGRATULATORY MESSAGES

 



WINDOW / INTERIOR DISPLAYS

EATERIES

 

 






 



UPDATED: 21.05.2021




https://www.instagram.com/p/CO31nJdNznx/