Friday 9 September 2022

The Driving Factor in The Fast-Changing Korean Language Landscape: Top Hallyu Superstar Lee Joon Gi's 'Hello Korean' Textbooks

 


THE DRIVING FACTOR

IN

THE FAST-CHANGING KOREAN LANGUAGE LANDSCAPE

 

TOP HALLYU

SUPERSTAR

LEE JOON GI’S

‘HELLO KOREAN’

TEXTBOOKS

 



 

 

 

 

 

It has been said that Korean is the contender for the title of ‘The Fastest Growing Language’ propelled by the astonishing growth of the Kpop industry. The stellar increase is bolstered by the presence of Korean language learning materials, and Lee Joon Gi’s Korean language-learning textbooks, ‘Hello Korean’ have pushed Korean language learning into the spotlight. 


Recently, the Koreans have tapped into the Spanish market with the addition of ‘Hello Korean’ in Spanish. The books are now available in 5 languages - English, Chinese, Japanese, Korean and Spanish.

 


 

Spanish Version


 

 

https://twitter.com/eMily28beBe/status/1555453714445795328









There was a dearth of suitable Korean learning materials for beginners at the turn of the 21st century so Lee volunteered to contribute to the Korean language project. The series of Korean textbooks have been written with the interests of Korean-learning beginners in mind. It prepares foreign learners to learn Korean from basic level up to examination level.



 

 

 



Lee Joon Gi was enthusiastic about being involved in the Korean Language textbooks, ‘Hello~Korean’ before he enlisted in the army.  

 

 

 

 



Riding the crest of the Hallyu Wave after he catapulted into fame and popularity with The King and The Clown, My Girl and Iljimae, Lee participated in the planning stages of the books, and authorised the use of his voice in the audio teaching materials. The language landscape has now changed with Lee Joon Gi’s valuable contribution.

 




English Version







Chinese Version





Japanese Version





 Korean Version